We help you understand beauty markets better.
Kantar's purchase panels track what people buy, where they buy, and their usage of beauty products.
In Asia, we are providing the purchase tracker for beauty products, covering colour cosmetics, facial skin care, hair care, and body care. Powered by the dedicated beauty and female panels in 4 major markets – Mainland China, South Korea, Taiwan and Thailand, and the household panels in India, Indonesia, Malaysia, the Philippines and Vietnam.
Our understanding of the complex beauty market will help you stay ahead of category trends to drive sustainable growth for your business. With our offerings, you could answer to below questions:
How to convert purchase intention to actual purchase of my brand
How does rising health & wellness influence beauty category
How to engage better with online retailers
How are global beauty consumers reacting to inflationary pressure
How to expand my brand’s presence in new market
Our experts will partner with you to get under the skin of the consumer trends driving value in the market. This will enable you to spot the best innovation opportunities, accurately quantify them, tailor communications and marketing, and be seen as a true leader in your categories.
By studying shoppers’ purchasing data, we can provide beauty insights such as:
You can contact us for more information at worldpanel.thailand@kantar.com
