Explore our publications and discover our offer to find out how do we help brands grow.
Specially for online data
Online was again the fastest growing channel in the world in 2020, more than doubling its rate of growth, with growth seen everywhere and the channel set to continue gaining share this year and beyond.
Understanding brand performance within the channel is needed in order to remain competitive or risk being left behind.
Specially for OOH data
In-home FMCG sales grew at 10% in 2020, on the surface it looked like a very positive year for the industry. The reality is that much of this growth was due to out-of-home consumption occasions moving to in-home, and the combined in-and-out view paints a very different picture, with the food and drinks sectors seeing a fall in value.
Understanding the in-and-out brand performance is vital for the full picture.
Kantar is offering a 10 slide PowerPoint presentation to bring the Brand Footprint dataset to life, explaining global performance and help identify future opportunities for growth for your brand. For more information kindly contact
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