From Cradle to Cart: Mapping the future of growth in baby care

From Cradle
to Cart: Mapping the future of growth in baby care

Worldpanel continuously replenishes the youngest baby age segment and maintains a robust sample of baby households to better represent baby product purchasing behavior.Contents

Cracking the Value Code

Unlocking pockets of growth

Mapping the future of
growth in
baby care

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Worldpanel continuously replenishes the youngest baby age segment and maintains a robust sample of baby households to better represent baby product purchasing behavior.