Creating inclusive environments
Open to everyone, our Employee Resource Groups (ERGs) are active networks of like-minded employees who share knowledge and insights on issues that matter.
Through regular events and communication, they support our goal of creating an inclusive culture for all.
Some of our most active communities include:
Pride@Kantar: Our LGBTQ+ community
Colourful@Kantar and Kantar in Color: Our communities for black, Asian and minority ethnic employees
No Limits!: Our community for age inclusiveness
Neurodiversity Network: Our community for the support and awareness of neurodiversity within Kantar
Kantar Abilities: A community established to support individual empowerment, community engagement, and employee awareness of disability and the differently-abled
Working parents and Carers group: Our community for parents and carers at Kantar
Women of Kantar: A community for the women of Kantar to discuss, organise and share information that forwards our aim of bringing about the change we would like to see
Women in Technology: A community to support women working in technology roles while building a sustainable competitive advantage for Kantar
To ensure an inclusive, inspiring and safe environment for all ethnic minorities in 2020 and going forward, local Steering Committees and ERGs across Kantar ran online events to raise awareness, introduced new mentoring and ally programmes and strengthened online communities to ensure a safe space for employees to connect whilst working from home.
In Brazil, research was carried out into the ethnicity of employees in order to get closer to the goal of achieving race equity within their organisation, especially in leadership positions. This was followed by a Black Awareness Week with activities including online discussion events to celebrate black culture in Brazil.
In the UK, a new mentoring programme for ethnic minorities was launched to help increase the confidence of participants, provide greater knowledge of career progression opportunities and broaden their understanding of the skills required for more senior positions.
To showcase and embrace the cultural diversity at Kantar Australia, the team launched video campaigns to celebrate a number of cultural events, raising close to $1400 AUD for the Indigenous Literacy Foundation (ILF) through employee donations.
According to Kantar's Inclusion Index (a proprietary tool enabling organisations to benchmark and address I&D), 11% believe that they are treated very differently at work because of their ethnic identity and 18% feel that their organisation is not doing enough to support people of all ethnicities.
The Pride@Kantar ERG works to turn awareness into action and make Kantar a beacon to the LGBTQI+ community, giving it a home that empowers and inspires every employee to celebrate their individuality, embrace their unique qualities and flourish at work.
In 2020, the group saw representation from more countries across the network and an increase of 13% in membership of the online Pride@Kantar community. Many Kantar offices led celebrations during Pride month which included online events, roundtable discussions with senior leaders and talks from external experts and NGOs.
As part of campaigns to normalise discussions about gender, employees have been encouraged to update their email signatures with their preferred personal pronoun. Employees are now able to select ‘nonbinary’ as an option under gender in Workday, our HR platform.
3 in 4 of LGBTQI women are open about their sexual orientation at work. 27% have been made to feel uncomfortable in the workplace and only 28% felt empowered to report to management or HR.
Source: The Diva Survey: LGBTQI Women’s Insight 2020
In 2020, Kantar joined The Valuable 500 - the global movement putting disability on the business leadership agenda. Our commitment to The Valuable 500 starts us on the journey of addressing the challenges faced by those living with disabilities as part of our Inclusion & Diversity strategy.
The Kantar Abilities Employee Resource Group has been working to increase advocacy, support, and guidance in the experience with disability in the workplace. This has ranged from training and awareness activities to community development and inclusive recruiting/retention practices.
In November, Kantar France marked European Disability Employment week with an online all-staff event to inform and raise awareness of people living with a disability. Employees also had the opportunity to join a tutorial on sign language and share their personal experiences throughout the week via online communities.
In North America, Safe Space Sharing Sessions were held during Disability Employment Awareness Month for people to share their thoughts and feelings about disability and the differently-abled.