We know that our clients use research to make multi-million-dollar decisions on product development, business strategy, and marketing investments.
They rely on Profiles to ensure the consumer data they collect can be trusted, because data quality starts with real, engaged respondents everywhere.
Profiles is transforming the panel industry by investing in next-gen technology for sampling, sourcing, and anti-fraud solutions. With the rapid evolution of the panel landscape, the only way to stay ahead is with effective AI.
Our investments and years of data collection enable us to prevent more fraud and provide more quality data than anyone else.