The most important channels
Hypermarkets (HPM) are on the decline in all regions, while smaller channel formats like Supermarkets (SPM), Convenience Stores (CVS) and Provision Stores (PVS) have still been able to grow during the pandemic and lockdown.
Convenience Stores have achieved the strongest growth, contributing almost 30% of food sales in Bangkok – almost the same share as Hypermarkets, the largest Food channel in the region.
Supermarkets are becoming more important, with share of sales almost the same as that of Convenience Stores, which are bigger than both Hypermarkets and Supermarkets in the region. However, Provision Stores continue to play a major role, with consumers still choosing to buy from this format.
The largest region for food consumption, Provision Stores is the main channel for shoppers here, with almost 100% still buying from this format. Despite the impact of COVID-19, Provision Stores have grown more than 10% between Q3 2020 and Q3 2021, followed by Convenience Stores and Supermarkets.
